What are the benefits of Digital Marketing?

1. Global Reach

In this Digital Marketing era, we must know the difference between traditional marketing campaigns and digital marketing campaigns. Digital marketing strategy has no boundaries while the traditional market has a fixed coverage area. Digital marketing strategy is based on the concept to use all digital sources and social media utility use for the lead generation process.
It is not as easy as it seems, you must hire a digital marketing expert or any digital marketing agency. Only a digital marketing expert can decide and low your budget for digital marketing.
E-Sutra is the best digital marketing company in India. Our Google Certified Digital Marketing experts know how to set the lowest rate of your all type of campaign either it is a Social Media Marketing campaign or Search Engine Marketing Campaign. E-Sutra has been listed in the top 10 marketing companies in India the key was an advanced online marketing strategy.
You’re reading this article is also an example of Digital Marketing. Digital Marketing is the gateway to reach potential customers. To reach more audience you need an effective digital marketing strategy.
There are other related terms in Digital Marketing like SEO (Search Engine Optimization), SEM ( Search Engine Marketing), SMM (Social Media Marketing), PPC Marketing Plans, Lead Generation program, and many more.
Do you know you must take SEM (Search Engine Marketing) in digital marketing and SMM (Social Media Marketing) to reach globally?

2. Lower Cost

Costing with Google Digital Marketing is always value for money and very cost-effective. E-Sutra provides the best digital marketing solutions at cheaper rates to all businesses.
Cost with Google Digital Marketing is always value for money and cost effective. E-sutra provides digital marketing solutions at cheaper rates to all bussiness.
The digital marketing concept is to use all digital sources and social media utility use for marketing purposes. It is not as easy as it seems, you must hire a digital marketing expert or any digital marketing agency. Only a digital marketing expert can decide and low your budget of digital marketing.
E-Sutra is the best digital marketing company in India. Our Google certified digital marketing experts know how to set the lowest rate of your campaign. E-sutra has been listed in the top 10 marketing companies in India the key was an advanced online marketing strategy.
Do you know you must take SEM (Search Engine Marketing) in digital marketing and SMM (Social Media Marketing) to reach globally?

3. Personalize

Businesses have many products, some of the hot products gives a good response. Digital marketing can be used for a single product.
To develop a content marketing strategy digital marketers focus on factors to personalize your advertisement. To personalize your campaign online matrix helps to know how effective your campaign is.

4. SOCIAL CURRENCY

Viral videos, viral images, or any viral content are social currency. By using content marketing tactics social media digital marketers create content and advertisement to engage users and to share with another user. This is the most effective currency these days. Lots of examples are available to see this digital marketing campaign strategy like Flipkart, Amul etc.
Do You Remember “Vodafone toons” advertise? This advertisement was famous and users used to share them and on the other hand see Flipkart advertising skills where they use kids to show how buying is easy.
Digital marketing works in full swing by your presence on social media. Almost 2.3 billion people are available on social media. By creating your pages on social media like Twitter, Facebook, Instagram, etc you linked with your customers and by using paid advertising or engaging them with your post or comments is the best social media marketing.
To maximize social media marketing benefits create attractive images or clever text to engage with customers.
There are many social media marketing articles over google to know how to do social media marketing or whats are social media marketing benefits they all are about to keep engage and interact with customers by social media.
Social media marketing (SMM) uses many platforms like – Instagram, Facebook, Twitter, LinkedIn Etc. Social media marketing packages in India includes all platform.
Thinking about how to do social media marketing? Just Visit E-Sutra Technologies – Social Media Marketing. We’re rated one of the top ten Social Media Marketing Company in India. Our Social Media Marketing Articles are setting a milestone in the Digital Marketing World, along with it our Certified Social Media Manager are best in the Indian Industry.

5. Openness

The Internet is a virtual market that helps you to earn real cash! Internet marketing allows everyone to market themselves.
You always have openness to all sources, you can use social media at a low cost, you can use your website, and you can modify your content according to your marketing strategy.

6. IMPROVES CONVERSION RATE

Immediate conversion is possible only through digital marketing campaigning. User clicks on advertise and within few clicks purchased happens. This fast conversion is possible only with an experienced digital campaigning strategy. One should use all Digital Marketing types to get the faster and efficient result.
If a user clicks on your campaign then he is your customer now. Good content Websites attract the user and convert them into a customer. E-Sutra is an expert in all type of marketing strategy our google certified digital marketers use all possible tools to convert the “user to the customer”.
Hire the best marketing company to get desire results for digital marketing advertising. Join digital marketing campaigns through E-Sutra Technologies now. We are ranked in the top ten digital marketing company many times.
Lead generation strategies and lead generation techniques will help you to improve conversion rate and our PPC marketing managers will train you by our program – PPC guide, this program assures you to get maximum benefits of PPC to improve the conversion rates.

7. Trackable, Measurable Result

The best advantage of online marketing is that all digital platforms or digital marketing modules focus on tracking results, results can be track location-based, interest-based, behavior-based, etc.
All big websites are using digital marketing on every platform. Big companies are using internet marketing like Amazon, Alibaba, Flipkart, etc.
They focus on targeting their customers by tracking behavior-based marketing so that they can use appropriate content.

Why Digital marketing is important?

More and more people are searching information related to their product and service to buy online, so best way to reach your target customer is digital. Features of online/digital marketing are beneficial for marketer while there are benefits for customers too.

We ask why Digital Marketing is important? How can it be useful for my product & my business? As more people are using online medium for information about the product the want to buy, here Digital marketing plays role. Features of digital marketing are beneficial for marketers but there are benefits for customers too.

So let’s see how digital marketing is useful? What are benefits of digital marketing? Here are the top 12 benefits of Digital Marketing and the reason you should choose Digital Marketing for your business.

1. GLOBAL REACH

This is the best and most important benefit on our list. Traditional marketing has fixed coverage area of marketing while digital marketing has no boundaries, nationally to internationally. It gets access to all potential customers through website and other digital marketing tactics like SEO, E-mail marketing, online media marketing or social media marketing.

2. COST EFFECTIVE

Most of business faces budget problem in such situation, digital marketing helps you to reach your target audience in your budget. You can choose and plan marketing strategy in such manner that your budget satisfies

3. BETTER OPTION FOR NEW AND SMALL BUSINESS

It’s best option for all business and products in today’s digital era, but better for small business. Some small-scale marketers even must have tried small level methods which have negligible success guarantee, who can’t go through traditional marketing like news, media, newspaper soon with budget issues. Online marketing, digital marketing gives you chance to plan according to your budget and reach niche audience fast.

4. TRACKABLE, MEASURABLE RESULTS

Every marketer has the question back of mind “How will you know if your marketing is working?” All digital marketing modules focus on tracking result, this becomes best advantage.

It can be difficult by traditional marketing campaign to track success but in digital marketing analytics focus on tracking results. By this you will know with surety whether the tactics are in success. You will be able to use this insight for further strategies

5. PERSONALISATION

Your business may have one product, two or more two. One product can have a target audience while other product has different audience; with help of your digital marketing professional you can plan campaign, online/digital marketing strategy, social media platform according to your personal need. To personalize your campaign online matrix helps to know how effective your campaign is.

6. IMPROVED CONVERSION RATE

You will be able to measure the conversion rate through simple way. That is knowing total viewer on your website who are converted into leads by clicking on your campaign, then your when your website attracts and builds trust in product, he become subscriber and lastly in convert in buying the product.

Immediate and effective conversion is possible only through digital marketing campaign i.e. SEO, Social media marketing, email marketing

7. SOCIAL CURRENCY

Firstly, what is social currency? – Viral videos, viral images or content are social currency.

Content marketing tactics where digital marketer creates content & advertisement to share on social media & another platform. This engages your customer more in your product and interest.

8. CONNECTS EVEN WITH MOBILE CUSTOMER

Almost majority of customers are accessing to products through mobile device. Connecting to customer through mobile by making your website easily viewable on mobile phone as well, will generate quick and easy communication medium with consumer

9. EASIER CUSTOMER CONNECTABILITY

Customer can easily connect to you through your website, emails and social media. This will help customer to ask their queries about the product directly to you. They can review and like product and give suggestions.

It will also allow you even after sale of product to customer, they can contact you through these medium and you can solve their product related problems easily.

10. POTENTIAL MARKETING OPTION

Digital marketing, SEO, SEM has potential to change the method to reach and engage your customer. You can market your product and nationally as well as internationally quickly and easily. Digital marketing helps to be competitive online with other business.

Compared to traditional methods digital marketing generate 2.8 times more revenue. – according to study conducted by IPSOS Hongkong in accordance with google.

11. FOCUS ON IDEAL BUYER

In traditional marketing like ads in media, newspaper you are not sure that you are reaching your intended audience. Digital marketing campaigns makes sure that your target audience are viewing your content. SEO allows you to reach your ideal buyer and consumers who are searching information to about product they intend to buy and you to sale. With digital marketing you need not to worry about reaching target audience and ideal buyer.

12. BUILDING TRUST AND FAITH IN YOUR PRODUCT AND BUSINESS

Your website gives customer full information about you, your business, product and services you provide. Customer can review your product there, a review by satisfied customer will attract more customers. This will lead to strong image of your business in mind of new audience visiting your website and other media. Eventually this will help them to trust in buying your product and services